After Sales & Retail
The first car is sold by sales employee, the second by the service worker.
The After-Sales business is a huge area that is just start-ing to become important in the Chinese market. However, it can help to increase customer loyalty, by building up a positive brand image in aspects of After-Sales services and thereby to increase long-term profits. Our company supports and consults with the customers to become more successful in this respect. We work on the serviceability of the vehicles during the development phase and help to define the spare parts requirements. For the retail, we provide technical training for service employees, generate adequate retail media for the After-Sales activities, develop and implement processes and tools to measure and increase the efficiency of promotion actions for service and parts. The verifiable economic success motivates retailers and their employees.