Customer Journey im Sales | STAR COOPERATION

Customer Journey

Marketing from a Single Source

At what point does the customer decide to buy? Customers can be directed toward a purchase based on skillful identification of the decisive touch points. The key is that customers are provided with exactly the right information to actively influence their purchase decision at exactly the right time. Obviously: this optimization is not feasible for each individual customer, or for every conceivable touch point.

Customers expect a personalized response to their needs and wants. Personalization rather than broadcasting; authentic dialog rather than aggressive advertising – that is the trend. The use of innovative media is becoming more and more important in terms of authentic communication. Interaction with customers in real time and live streaming are becoming increasingly popular. But classic media such as film, print, websites, apps and events also remain essential tools. The skill lies in understanding heterogeneous customer wishes, and staying constantly adaptable. And an innovative media mix – in the sense of hybrid solution packages – is key to achieving target group-oriented communications with all customers.

We will help you optimize your customer journey. We will be glad to advise you on the right choice of media and distribution channels, and we will support you in automating your marketing processes and at the same time achieving a higher return on investment.

Contact

Mr Aydogan Aydindag

+49 (0)7031 6288-166

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MEDIA CONCEPTION AND CREATION

With us, you'll get everything from one source – consulting, conception and implementation.

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SALES APPS

Reorganize your sales - to be multimedia and interactive.

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MEDIA MANAGEMENT

Cross-media marketing communications – from consulting to implementation.

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We will produce your product video or corporate image film.

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DTP

We will produce your templates for all media, in all languages.

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