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Latest News

March
STAR goes CeBIT

Business intelligence like it should be: STAR goes CeBIT

Digitization live – that is what visitors can experience at this year’s CeBIT in exhibition hall 5 in Hannover. Together with our partner Bissantz & Company, STAR COOPERATION’s Experts for After Sales present analytical applications for the service and spare part businesses in the automotive industry and show how business intelligence solutions can really make an impact – and be fun at the same time.

 

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February

Efficiency in Marketing - Practical Methods

Multi channel management, internationalization, shorter product life cycles and target marketing are the current trends keeping marketing busy. At the same time, the ever decreasing resources cause problems for many companies. The focal issues's distinction varies depending on the industry. Therefore, there are no across-the-board solutions for the increasing pressure experienced by marketing.

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When future is already knocking on the door – TecNet visits STAR

Around 80 participants had made it to Böblingen last week to be at 2017’s first meeting of the TecNet group ConnectedCar. TecNet – behind that is an event series initiated by Wirtschaftsförderung Region Stuttgart GmbH this past year that focuses on automated driving as well as the entire spectrum of the connected car.

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STAR scores in sustainability

Social responsibility as well as responsibility for the environment and nature is an important component in STAR COOPERATION’s business policy. The fact that we comply with our project partners’ demands not just in professional and methodical terms, but also in such important areas as sustainability – as was just confirmed – underlines the importance of the STAR Group’s sustainability strategy.

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January

STAR at Food Industry Day 2017: Digitization in retail

17 January 2017 was deeply covered in snow – just as you would imagine the Black Forrest around the Badische Staatsbrauerei Rothaus in winter. Nevertheless, around 130 experts, company representatives and future food industry workers came to Rothaus for the Food Industry Day 2017 hosted under the title “Food retail in the digital era – strategies for the future in focus” by Handelsverband Baden-Württemberg.

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STAR Insight 1: Between reality and perception

On 23 February 2017, the STAR COOPERATION introduces the works of the artist Werner Fohrer in an exhibition entitled “Dawn of a new era” at its first STAR Insight event in the year of 2017.

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STAR COOPERATION awarded with Bissantz Partner Award 2016

For the first time, the software company Bissantz & Company has for awarded a projects partner with a Partner Award. The distinction fell onto the STAR COOPERATION with its Experts for After Sales.

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December

You have to read between the lines of my pictures

With her artwork, Beate Blankenhorn is telling stories to be discovered by the beholder. This past Thursday, the STAR COOPERATION presented the colorful artist from the Böblingen region with her exhibition titled "Appearance and Reality" at the last STAR Insight event of 2016.

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November

CyberOne Hightech Award 2016 celebrated

This past Tuesday, the CyberOne Hightech Award Baden-Württemberg has been awarded for the 18th time by the business initiative Baden-Württemberg: connected (bwcon). At the festive award ceremony’s center of attention were three young innovators’ team that have one thing in common: They want to help people with technology.

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June

The tension is building – Who will win the CyberOne Hightech Award?

In the past months, Oliver Messer, Managing Director at STAR SYSTEMS, has been wading through and assessing more than 60 business plans. He is a jury member for the CyberOne Hightech Award, the centralized business plan competition of the South West’s high-tech industries, which the STAR COOPERATION also supports as a Gold Partner. Out of a record-breaking number of submissions, the nine best concepts have made it to the final jury meeting.

 

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October

START-UP DAY 2016: So versatile is Böblingen’s start-up community

The Böblingen Business Weeks 2016 are over. For two weeks, the city revolved around innovation and the business of the future. One of the organizers was the STAR COOPERATION. This past Thursday, almost 100 guests came to see the START-UP DAY 2016 at the company’s Hulb location and to decide who would win the inaugural Start-up Award.

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Following new paths to reach the goal faster: SIG Excubation meets up at STAR

Just how are some start-ups able to be so successful in such a short time? Because they are agile and can react much quicker to changing conditions in the quest for innovation. That is their advantage compared to large traditional companies and technology corporations that, however, depend of purposefully developing new fields of business in order to secure long-term success.

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FlexConfig RBS also for FlexRay A+B and Logging

For the second time in 2016, the STAR COOPERATION’s
 FlexConfig RBS software will undergo an important update. As of now, the established configuration tool for remaining bus simulations and gateways in the automotive area supports even more bus systems and offers additional features.

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Award-winning HR development: STAR COOPERATION scores at Böblingen Business Weeks

Numerous personalities from business, science and politics had gathered in the Motorworld’s Legendenhalle this past Monday to officially kick off the Böblingen Business Weeks. First up was Mayor Wolfgang Lützner with his opening remarks, before the podium panel talked about how the region’s business ventures can help in successfully integrating refugees.

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September

START-UP DAY meets STAR Insight 3 – two event highlights in October

After a prolonged summer break, the STAR event year starts with two highlights on 27 October 2016 into fall. For the first time, the STAR COOPERATION will host the START-UP DAY during the Böblingen Business Weeks from xx p.m. and will award the Start-up Award for young entrepreneurs. Afterwards, the evening will merge into a more casual and, above all, musical part at STAR Insight 3.

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Networks visiting STAR: Shopware User Group & SIG Excubation

This fall, the STAR COOPERATION will be host to two forward-looking networks in Baden-Württemberg. The Shopware user community in the Stuttgart region will meet up on 13 October; almost a week later, the bwcon SIG Excubation’s meeting will take place at STAR’s headquarters in Böblingen.

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Update available for FlexConfig Analyzer

Only half a year after releasing version 3.0, the Android software FlexConfig Analyzer undergoes another update. The STAR COOPERATION’s Experts in Automotive Electronics thereby offer even more features to quickly visualizE CAN, LIN and FlexRay Data to engineers and technicians.

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August

STAR Expert Day now on film

The STAR Expert Day “Digital Touch Points in Customer Communications” took place on Thursday, 09. June 2016.

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Böblingen @ STAR: Mayor Lützner visits the STAR COOPERATION

Last week, the STAR COOPERATION expected some high-level visitors: Mayor Wolfgang Lützner wanted to personally congratulate the Böblingen-based service provider for being awarded as „TOP CONSULTANT 2016“. He was accompanied by Dominic Schaudt, Head of the Office for Property and Economic development since the start of the year, who visited STAR for the first time on its site in the Hulb industrial park.

 

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July

New update for FlexConfig RBS supports CAN-FD

The FlexConfig RBS software of the STAR COOPERATION is one of the highest performing configuration tools for remaining bus simulations and gateways in the automotive area. The update 4.1, which is available since July and comes with numerous new features, extends the application to additional bus systems.

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New General Manager at STAR ENGINEERING

On 1st July 2016, the leadership ranks of STAR’s technology branch have been expanded. André Riess was appointed as General Manager of STAR ENGINEERING and is responsible for the important area of After Sales Technology.

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TOP CONSULTANTS at home in Böblingen

For the seventh time, the best consulting providers were awarded with the TOP CONSULTANT trophy on Friday, 24 June 2016. Among them was the Böblingen-based STAR COOPERATION as one of the best management consultancies.

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STAR inhouse exhibition withstands heat wave

At this year's STAR inhouse exhibition this past Thursday, the products of the FlexDevice family were at the center of attention along with some free-of-charge user trainings that took place for the first time.

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Cyber One Award 2016: The clock is ticking!

Nurturing and fostering innovative ideas is an integral part of STAR’s day-to-day live not just internally. For example, the STAR COOPERATION has become a gold partner of CyberOne Hightech Award Baden-Württemberg this year, the central business plan completion of high-tech industries in the South West. Since 1999, it has been awarded to trendsetting business concepts of technology-oriented start-ups.

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STAR COOPERATION and bvik develop system for measuring performance in B2B marketing

On behalf of the German Association for Industry Communications (bvik), the STAR COOPERATION is establishing a system of key performance indicators for the success of marketing measures. The system will be implemented in practice for the first time in June.

 

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STAR Expert Day 2016: Successful mix of theory and practice

Augmented Reality, Content Marketing, Mobile Payment, Marketing Automation, Cross Channel Brand Experience – those are just some of the buzzwords shaking up the current marketing landscape. For STAR COOPERATION’s Experts for Sales, this was reason enough to demonstrate their know-how in this area at the STAR Expert Day “Digital Touch Points in Customer Communications”. Last Thursday, more than 40 guests arrived in Böblingen for interesting speeches, practical workshops and lots of interaction.

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CAN-FD interface extends application of FlexCard PMC II

The STAR COOPERATION is enhancing its already broad offering of interface cards for connecting automotive bus systems with test bench computers: FlexCard PMC II now comes with a CAN-FD extension for universal use in day-to-day testing.

 

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Through the online jungle with an experienced guide: STAR is Google partner

Worldwide, more than three billion people use the internet, both in densely populated metropolises and rural country areas. 98 per cent of these people have already shopped online once or several times. In order to persist in the jungle of millions of internet sites, there is practically just one answer for e-commerce businesses: Google.

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May

Visit STAR at the internationally leading trade fair for measurement and testing technology

In only a few days, the Stuttgart exhibition center will open its doors for technology fans from near and far. From 31 May to 02 June 2016, the Automotive Texting Expo Europe 2016 will present all the important products, novelties and trends from the world of measurement and testing. Together with their partner tectos, the engineering experts of the STAR COOPERATION will be on site and are looking forward to introduce their solutions portfolio in Mechanic Automation (MAP), Component Test Benches (KOP), Applications for Test Benches (APP), Technical Services (TED) as well as Digital Installation Instructions (VEN).

 

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STAR is one of the best after sales consultants

For the third time in a row, the consulting experts of the STAR COOPERATION are happy to be awarded as “Best Consultants” by brand eins Wissen and Statista. In particular, the Böblingen-based company scored with its professional approach and high consulting quality and convinced customers and colleagues alike.

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German logistics industry meets up in Berlin – STAR is there

The worldwide Logistics Day already took place for the ninth time this spring. At events in 23 countries, the logistics experts of the industry, commerce and service branches invited visitors to take a look behind the scenes of their day to day work.

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Hannover Messe breaking records – and STAR was part of it

The year 2016 was a special one for Hannover Messe. One of the biggest and most important industrial trade shows in the world could not just break its own visitor record once again and even achieve an increase in the international audience of 25 percent. The security measures did also not compare to the previous years’. No wonder, for the USA was this year’s partner country and invited none other than the outgoing President Barack Obama for the official opening ceremony together with Chancellor Merkel.

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The entire solutions portfolio for automotive electronics in one spot

For every electronics fan, the traditional STAR COOPERATION in-house exhibition offers the perfect opportunity to experience the experts for vehicle electronics’ collective know-how in one place. This year, we will open up our Sindelfingen-based workshop facility for you on 23 June 2016.

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April

Efficiently activating mobile customers – it works

The classic communication channels are retreating, the contact points with customers transfer more and more to the mobile world, to displays, smartphones, tablets and wearables. Efficiently utilizing these digital touch points is a challenge – and does not just ask for targeted planning and coordination, but also adjusted business models, a high degree of automation and the integration in virtual worlds. At the STAR Expert Day “Digital Touch Points in Customer Communications” on 09 June 2016, our experts will explain how you can achieve that.

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Agents and poets under the STAR roof

Last Thursday, the STAR COOPERATION for the second time in 2016 opened its door to STAR Insight – its distinct blend of inspiring speeches and entertaining evening program. Profiler Suzanne Grieger-Langer with her key note “007 instead of mainstream” as well as four of the best slam poets in all the land have been travelling to Böblingen especially to fight for the STAR Poetry Slam 2016 crown.

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STAR COOPERATION presents new partnership

For the second time, the STAR COOPERATION will be part of Hannover Messe from 25th to 29th of April 2016 with its New Mobility expertise. The Böblingen-based service supplier will use this opportunity to introduce its latest partnership with Fraunhofer IAO.

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Sterntaler donations bring great joy

Each year, the STAR COOPERATION group's apprentices raise thousands of euros in donations for charitable organizations in the Böblingen region. The Frauen helfen Frauen e. V. initiative with its outreach center thamar in Böblingen and the joint project "Schwanger in der Fremde" by the Maltese Order and Caritas were the ones receiving donations in kind this year.

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March

Bus data quickly visualized with FlexConfig Analyzer 3.0

The Experts for Vehicle Electronics of the STAR COOPERATION have kicked-off the year 2016 with an important update for their android software FlexConfig Analyzer. As of late, the 3.0 version with its numerous features around visualizing CAN, LIN and FlexRay data on mobile devices is available.

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Successful event premiere of Marketing & Sales Day 2016

This past Friday, the first Marketing & Sales Day took place – and the STAR COOPERATION was also present as a co-organizer and partner of Baden-Württemberg:Connected. Almost 200 guests had gathered at Literaturhaus in Stuttgart, among which were numerous entrepreneurs, startups and small companies from the IT and technology industries, to take away important tips, practical input and useful answers to their marketing and sales questions.

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STAR Insight 2: Clash of the word titans

At its second STAR Insight event of 2016, STAR proudly presents a knights’ tournament of a different kind. But our fighters will not duel with swords, battle axes or lances. At the STAR Poetry Slam 2016, the weapon of choice is the spoken word.

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Large, green and successful: STAR at the embedded world 2016

Almost 1,000 exhibitors from 38 countries and more than trade visitors – that is the official conclusion of the embedded world 2016 trade fair in Nuremburg. The STAR COOPERATION was also present at one of the most important international leading trade fairs for embedded technologies from 23 to 25 February 2016.

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February

„I hope that the people develop their own ideas“

Sometimes, one word says it all. Many of Sigrid Artmann’s works come into existence with this thought in mind. For the first STAR Insight event of the year 2016, the STAR COOPERATION presented the acclaimed Artist from Ludwigsburg with her exhibition entitled „SO“ this past Thursday.

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Marketing & Sales Day 2016: Concentrated know-how for entrepreneurs, startups and small businesses

You had a very good idea and now you ask yourself: How can I market my innovative product effectively? How does sustainable branding work? And how can I generate successful leads? Then the Marketing & Sales Day on 11 March 2016 at Literaturhaus Stuttgart is the place to be. Here, you get the answers to all your marketing and sales questions.

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January

New General Manager at STAR DISTRIBUTION

Since 1 January 2016, the STAR logistics division’s management has a new member. At the start of the year, Frank Drechsler was appointed General Manager at STAR DISTRIBUTION and is responsible for the growing area of LOGOperations.

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Experts for vehicle electronics are Level A Supplier

As a service-driven company, it is very important for the STAR COOPERATION to receive continuous feedback on the services offered from their customers. With their performance, the experts for vehicle electronics within the STAR Group have now earned the status “Level A Supplier” from a premium car manufacturer’s subsidiary.

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STAR COOPERATION group reinforces marketing division

The STAR COOPERATION can report an addition to its Group at the start of the new year. As of 1 January 2016, the Karlsruhe-based full service agency Sense&Image GmbH is part of the company based in Böblingen and will reinforce the Media & Logistics division with strong know-how in creation, app development and 3D.

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Searching for the content minimum – The art of writing at STAR Insight

On 18 February 2016, the STAR COOPERATION uses its first STAR Insight event of the year 2016 to introduce the calligraphy artist Sigrid Artmann with a selection of her work under the title “SO”.

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December

Crowning conclusion to the STAR events year

For the fourth and last STAR Insight event of 2015, the STAR COOPERATION events team took it upon themselves to end the year by providing the STARS and their guests with a real highlight. That aim was fully met by the event held on the last Thursday in November: The STAR headquarters at Hulb in Böblingen had rarely experienced such an entertaining yet informative evening.

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November

The whole world of marketing, handily packaged

In times when financial resources are limited and competition on the market is tough, it is not easy for small businesses and startups, especially, to attract the necessary attention to their products and services. With MARKYDOO, STAR COOPERATION now offers a low-cost, transparent way to create a successful market presence.

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October

Trade Shows in Fall 2015: STAR impresses with new EE showing

It was only just over a month ago that STAR COOPERATION announced its plans to bring together its extensive EE expertise under a single umbrella, featuring a unified wide-ranging portfolio. The EE Solutions division revealed itself for the first time in its new embodiment at the traditional STAR Inhouse Exhibition on October 8th in Sindelfingen. It then showed at the leading conference for electronics onboard vehicles ELIV hosted by the Association of German Engineers VDI on October 14th and 15th in Baden-Baden.

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STAR guests in November: Füenf

For the finale of its events year, STAR COOPERATION has scheduled yet another genuine highlight: At the STAR Insight 4 event on November 26, 2015, the well-known Stuttgart-based a-capella group "Füenf" will be taking a short break from their tour to visit Hulb in Böblingen and perform a 'Best-of' selection from their current program "Bock drauf!".

 

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Musicians + cars = rhythm and entertainment

When professional musicians feel the muse at work, they get creative. So it was for Andy Asang and Toni Bartl of "Auto di Takt", who last Thursday made a guest appearance following on from the traditional STAR COOPERATION Inhouse Exhibition in Sindelfingen. And they delivered something that the attendees at the STAR Insight event had truly never experienced before.

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September

Control unit and integration testing with FlexConfig RBS 4.0

FlexConfig RBS 4.0 has been released! Engineers and technicians can now use the upgraded software version FlexConfig RBS 4.0 to rapidly configure their rest-bus simulations, gateways and signal manipulations. FlexConfig RBS 4.0 supports the STAR COOPERATION group's FlexDevice product family with a wide range of new functions.

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Experience automotive electronics live at the STAR Inhouse Exhibition on October 8, 2015

Once a year, STAR COOPERATION's EE Solutions division opens the doors of its workshop in Sindelfingen to host its traditional Inhouse Exhibition, providing interested visitors with a glance behind the scenes into the world of automotive electronics development. The special feature of this year's event on October 8, 2015: For the first time, the STAR experts in networking, energy and sensor/actuator technology will be presenting the reconfigured wide-ranging combined portfolio of the EE Solutions division.

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STAR Insight 3 – the sound of the car!

The third event in the STAR Insight series again focuses on music – though in a highly unusual setting: On October 8, 2015, the STAR workshop in Sindelfingen will provide the ideal setting for the music show "Auto die Takt"

 

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STAR ELECTRONICS: BERGER ELEKTRONIK and Eberspächer Electronics growing closer

The STAR COOPERATION group last year acquired Göppingen-based Eberspächer Electronics, whose vehicle networking products ideally complement the development and workshop services of existing subsidiary BERGER ELEKTRONIK in Sindelfingen. Now the group is taking the next step: With effect from September 1, 2015, both companies will be renamed STAR ELECTRONICS, though they will remain legally separate entities.

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August

No longer a future scenario: Mobile devices are invading the factory floor

Smartphones, tablets, wearables – mobile devices are now an integral part of the everyday world, both in our private lives and in the office. And the technology, with matching apps, is now increasingly being used in manufacturing and assembly. How companies can utilize such opportunities and adapt their business processes effectively to the mobile world is explained by the STAR COOPERATION experts at the STAR Experts' Day "Enterprise Mobility – make your business mobile" on September 24, 2015.

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More than just labels – STAR COOPERATION publishes text book on onboard notices and symbols

In the complex process of automotive manufacturing, insufficient attention is often devoted to the subject of onboard notices and symbols. Yet the issue is not just about providing useful information on the right fuel, or advising what to do in the event of a breakdown; there are also legal requirements which manufacturers must meet. With its text book "Hinweiskennzeichnung am Fahrzeug auf dem Weg in das Digitaldruckzeitalter" [Onboard notices and symbols into the age of digital printing], STAR COOPERATION has produced a comprehensive guide to the complex world of onboard notices and symbols required for vehicles.

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July

Multifunctional bus control with FlexDevice-L

High-end development tool for vehicle networking
The STAR COOPERATION group, which last year acquired Göppingen-based Eberspächer Electronics, is expanding its product family in the field of networking technology with FlexDevice-L, the high-end development tool for vehicle networking. The FlexXCon Midget tool popular among many embedded software developers – and in future to be renamed FlexDevice-M – has got a new big brother: FlexDevice-L offers vehicle manufacturers and their suppliers a wide range of solutions for electronic control units and related networking components

 

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STAR joins the top ranks in the consulting field

STAR CONSULTING, the management consulting arm of the STAR COOPERATION group, has again been awarded the title of 'Best Consultant' by brand eins Wissen and Statista. The Böblingen-based company impressed once again in 2015 with its professional approach and the high standard of its consulting, enabling it to climb far up the rankings.

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June

Abstract and at the same time realistic: STAR Insight presents both facets

Last Thursday STAR COOPERATION welcomed customers, art-lovers and colleagues to the second event in the STAR Insight series in 2015. At the event, the keynote speaker and featured artist entertainingly depicted the convergence of two worlds.

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No IAA without STAR DISTRIBUTION

The media logistics experts of the STAR COOPERATION group are keenly anticipating one of the major trade fair highlights of 2015. For 10 days in September, the eyes of the automotive world will be on the Frankfurt International Motor Show (IAA) – and with its strong roots in the automotive industry, Böblingen-based STAR COOPERATION will once again be there. For the seventh year in a row, STAR DISTRIBUTION's professionals will be handling all the media and promotional aid logistics for their premium customers.

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STAR@Automotive Testing Expo 2015: Experience engineering spirit live

The preparations have been underway for months; now the time has come finally come: June 16, 2015 sees the start of Automotive Testing Expo Europe 2015, the lead international trade fair for measuring and testing technology, at the Stuttgart exhibition center. And STAR COOPERATION's engineering experts will once again be there. For three days, they will be demonstrating their enthusiasm for all things engineering-related and presenting the latest trends in test bench technology, testing methods, and more

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May

Strong partners help young startups to success

The situation is a familiar one: Young people come together, demonstrate their creative spirit, and have a good idea. One that might possibly revolutionize an entire industry. But how can the groundbreaking idea be realized? How do you draw up a business plan? What do you need to impress potential investors? and where can you find partners who can help you bring your product to market? The successors to Henry Ford, Steve Jobs and their ilk will find support from the regional business initiative Baden-Württemberg:Connected (bwcon).

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April

Two poles of a unified whole – realism meets the abstract

STAR Insight, the events flagship of STAR COOPERATION, regularly offers artists in a variety of disciplines, with differing styles, and from wide-ranging origins a platform to present their works to an interested public in and around Böblingen. The second STAR Insight event of 2015 on June 25th features painter Valentin Vitanov with his exhibition "Eins + Eins = Eins" [One + One = One].

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March

STARS look to the future

CREATE OUR FUTURE – that is the STAR COOPERATION motto for 2015. It is also the motto of the Böblingen-based group's annual report for 2014, which has recently been published and can be downloaded in PDF format here.

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STAR COOPERATION again recognized as a top automotive employer

Once again in 2015, STAR COOPERATION has been recognized for its outstanding human resources management and strong commitment to its employees' needs. The recognition came in the form of renewed certification as 'Top Employer Automotive 2015' by the independent Top Employers Institute.

 

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STAR COOPERATION brings movement to mobility

The mobility of tomorrow will pose many challenges as well as delivering many benefits. In order to meet those challenges, and develop future-proof solutions, STAR COOPERATION now presents its newest area of service and consulting expertise: New Mobility.

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Two worlds collide at STAR Insight

The wisdom of Confucius and the hot rhythms of Bill Haley – how do they fit together? Very well in fact, was what we at STAR COOPERATION thought, and last Thursday invited customers, partners, friends and staff to the first STAR Insight event of 2015.

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February

Rock ’n pop with energy and passion

The first STAR Event of 2015 is on March12. This time STAR Insight offers you an evening full of rhythm, music and entertainment.

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STAR COOPERATION among Germany's top employers

STAR COOPERATION has once again won a prestigious award in recognition of its qualities as an employer. In February 2015, the Böblingen-based company was voted among Germany's top employers in the FOCUS Special "The Best Employers of 2015".

 

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January

Compliant procurement of workshop supplies

To assist resellers and workshops in the compliant procurement of tools and workshop supplies, STAR EQUIPMENT is developing a full-service solution for which it is seeking pilot customers.

 

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Sustainability at STAR – now also green on white

Environmental protection, community and corporate governance are issues which STAR COOPERATION takes very seriously. In the specially formed GREEN STAR team, committed STARS are responsible for the centralized planning and ongoing development of all sustainability-related activities within the Group. An overview of our activities in relation to Corporate Responsibility is provided by the newly published STAR Sustainability Brochure, which anyone interested can download here.

 

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